Top tips for creating
a striking magazine design
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Designing a striking magazine isn’t easy. It takes time and cannot be rushed. Every page, not just the cover, needs to have a quality and stylish look and feel. Whilst fonts, colours, words and images need to be on brand, consistent and capable of conveying the right messaging quickly and easily.
It’s not a simple task but one when you get it right, you will have a winning magazine formula that’s capable of engaging your audience quickly. To ensure your next magazine design looks striking, here are some helpful top tips:
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Plan your magazine in detail ensuring it reflects the needs of your audience and meets your own business objectives.
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Take your time to get it right. And remember a magazine needs to evolve over time so that it can remain fresh in your audience’s mind.
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Ensure the cover is eye-catching and relevant, whilst also including other pertinent information such as title, lead article, main image, issue details, reference to further content etc.
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Achieve the right balance between articles, features, stories, images and advertising.
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Never forget the beauty of white space on a page for a better reader experience.
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Make sure your layout is logical, easy to navigate and understand.
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Invest in high quality imagery that is capable of communicating and connecting with your readers.
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Look to employ a copywriter or editor to ensure text is written in a chatty and engaging way.
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Pay a designer to style it professionally – that way layout, pagination, the edges, bleed etc will get the attention they deserve.
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If printing, don’t skimp on the paper quality and make sure you have a glossy cover. If online only, make sure you use professional software to convert it into stylish interactive flipbooks.
For more information on creating a striking magazine design see our dedicated magazine page
For more information on creating a striking magazine design…