What… you do all that?!
| 23 August 2018
People often ask me questions like: “Can you design websites?”, or logos, posters, packaging, or a whole range of other marketing materials. They’re often surprised to find out I can, as they may feel they are quite distinct products. Similar but different Whilst it’s true that each of these has rather diverse requirements, there are [Read more…]
The advantages of nibbling
| 31 July 2018
No matter how good your project-management is, sometimes you can’t avoid having several tasks with similar deadlines within the same week. In those situations, I have a simple answer to reduce stress and maximise your chances of completing them all on time… Start ‘nibbling’ It’s very tempting to simply pick a project/task (either due to [Read more…]
Information overload!
| 12 July 2018
While sat in my local doctor’s surgery recently, I idly scanned the waiting room and realised that almost every available space on the walls, doors and reception desk was covered in notices and other bits of paper. Most of them were impossible to read, were poorly positioned and had similar titles such as ‘Information’, ‘Patient [Read more…]
Watch out for drips!
| 28 June 2018
We’re all familiar with ‘drip-pricing’ even if we’ve not heard the term before – it’s the practice of advertising a ‘from £x’ price that’s difficult (or impossible) to actually get. Car dealers use a raft of ‘extras’ to slowly increase the bill Hotel rates only apply for a handful of days, and are twice the [Read more…]
What a difference a day makes…
| 14 June 2018
Ever been stuck trying to solve a seemingly insurmountable problem? Of course you have, we all have, and probably more frequently than we’d like. When I get stuck I use various ways to get a ‘fresh perspective’, and all of them have one thing in common – time. You need to step back and take time [Read more…]
Handling rejection – pick yourself up and move on!
| 31 May 2018
Throughout my career, I’ve encountered many very creative people who could produce wonderful visuals, but not all of them were good at dealing with ‘rejection’. Pixooma does not operate in this way. I’m sorry I don’t like them It can be a tense time when you first submit design concepts to a new client – [Read more…]
Every day is a school day…
| 17 May 2018
Ok, I’m a graphic designer and have spent over 20 years honing my skills, so does that mean I know everything? Absolutely not! A love of learning None of us ever stop learning and I love to expand my knowledge across the entire creative discipline: Finding out about new features in the professional creative software [Read more…]
The Trust-o-meter: A ‘Black Hat’ story
| 8 May 2018
In my blog, Heroes and Villains I explained how I believed ‘Black Hat’ and ‘White Hat’ techniques weren’t just restricted to SEO practices. In my opinion, they’re indicative of the overall ethics of a company. Which way is the needle pointing? I’ve always said that in my head I have a sort of ‘Trust-O-Meter’ that gives me [Read more…]
Heroes and villains
| 16 April 2018
Ever been duped, ripped off, or generally bamboozled by a ‘Black Hat’ business? Techniques designed to improve search engine rankings (SEO) are described as either ‘Black Hat’ or ‘White Hat’. This is based on the idea in old Hollywood Westerns, where the ‘Good guys’ generally wore white hats and the ‘Bad guys’ black ones. ‘White Hat’ [Read more…]
