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Who do you trust in a crisis?

A crisis, like the one we are currently experiencing, brings out the best and worst in brands and businesses, and or course in customers as well.

Good design is more than making things pretty

As a designer, I obviously want everything I create to look great, as well as being impactful and eye-catching. But good design isn't all about making things look pretty, it’s about so much more, including:

The Consistency Factor

Every day people make decisions about your business based on your reputation and your interactions and communications. To be successful, your brand needs to be consistent in three key areas

Walking the graphic design tightrope

I’ve never thought of myself as a natural acrobat, but when a client decides to engage my services, I feel like I am walking a proverbial tightrope.

How long till Christmas?

You know what – Christmas shouldn't catch us out should it? Afterall it has occurred on exactly the same date for hundreds of years.

Exhibition success is in the planning

Just recently I had a number of businesses approach Pixooma that had booked a space at an exhibition, but they were in a bit of a panic

Do you trust reviews?

Genuine reviews and recommendations are incredibly useful, but are all reviews equal?

It’s good to ‘geek out’!

It's very easy to look at a technique, app or system and dismissively think "I don't need that", or "that's not for me".

Paying promptly

For small businesses, where cash flow is critical, being paid on time is vital. But to me, there seems to be a rather perverse imbalance when it comes to getting paid
If you make your business about helping others,
you’ll always have plenty of work.

Chris Guillebeau, Author

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